Article I. Welcome to My Company®

Section 1.01 Who we are

Section 1.02 History

Section 1.03 Backgrounds of the Franchisors

Section 1.04 Backgrounds of the Corporate Trainers

Article II. Management Listings

Section 2.01 Organizational Charts

Section 2.02 Franchisee Opening Obligations

Article III. Setup Time Line

Article IV. Business Setup Guidelines

Section 4.01 Federal Requirements

Section 4.02 Setting up the New Corporation

Section 4.03 Required State Sales Tax license

Section 4.04 Real Estate Criteria & Forms

Section 4.05 Select a Bank and Establish Business Account

Section 4.06 Meet Licensing and Code Requirements

Section 4.07 Secure Insurance Coverage

Section 4.08 Required State Licenses & Permits

Section 4.09 Required State Liquor Licenses

Section 4.10 Possible State Licenses/Permits

Section 4.11 Required State Employee Service License(s)

Section 4.12 Possible State & Local Service Licenses/Permits

Section 4.13 Required State & Local Property Taxes

Section 4.14 POS Technical Systems

Section 4.15 Hiring a Manager

Section 4.16 Recommended Layout

Article V. Vendors, Equipment & Inventory

Section 5.01 Approved Vendors

Section 5.02 Large Equipment List

Section 5.03 Small Equipment List

Section 5.04 Table wares

Section 5.05 Office Furniture & Equipment

Section 5.06 Office Supplies

Section 5.07 Paper Products

Section 5.08 Display Supplies

Section 5.09 Inventory Lists

Section 5.10 Other

Article VI. Advertising

Section 6.01 My Company® Public Relations

Section 6.02 Promotional Director

Section 6.03 Beginning a Basic PR Program

Section 6.04 National Advertising Fees

Section 6.05 Local Advertising Plan and Expenditures

Section 6.06 Required Pre-Approval & Proofs of Advertising

Section 6.07 Outdoor Advertising

Section 6.08 Policies Regarding Cooperative Advertising

Section 6.09 Budget Duties

Section 6.10 VIP Invitations

Section 6.11 Grand Opening Requirements

Section 6.12 Grand Opening Procedures

Section 6.13 Writing the Press Release

Section 6.14 Model Release

Section 6.15 Advertising Slicks

Section 6.16 Advertising Disc

Article VII. Miscellaneous Information

Section 7.01 Creating a Cash Flow Projection

Section 7.02 Government Websites

Section 7.03 General Business Information Directory

Article VIII. Glossaries

Section 8.01 Basic Advertising Glossary

Section 8.02 Basic Insurance Glossary

Section 8.03 Basic Legal Glossary

Article IX. Remodeling & Improvement Guide

Quality Customer Service

(a) Quality through Service

(b) Quality through Training.

(c) Quality through People. (d)

Article II. Sales

(a) Sales

(b) Product knowledge

(c) Business Knowledge

(d) Ordering Procedures

(f) Receiving Payment

(g) Walk-out Policy (h) Cash

Article III. Miscellaneous Guest Services

(a) Dry-Cleaning for Guests.

(b) Lost and Found (c) Injuries or Illness.

Article IV. Emergency Situations

(a) Emergency Evacuations

(b) Robbery

(c) Injuries or Illness Article V. House Employee Rules

(a) Socializing on Duty

(b) Personal Phone calls (c)

(d) Music (e) Delegating Responsibility

(f) Telephone Manners

Article VI. Sanitation Practices

(a) Protection

(b) Handling

(c) Clean-Up

(d) Customer Service Area

(e) Accidental Clean-Up (f) Additional duties.

(g) Maintenance

Article VII. Employee Regulations & Benefits

(a) Probationary Period

(b) At-Will Employment

(c) Employee Evaluations

(d) Dress for Success (e) Employee Personal Hygiene & Health. \h 19

(f) Employee Meal Policy

(g) Employee Scheduling

(h) Benefit Eligibility

(i) Vacation Days (j) Holidays

(k) Leave of Absence. (l) Military Leave

(m) Jury Duty (n) Payroll

(o) Prohibited Conduct (p) Performance Rules and Regulations

(q) General Unaccepted Behaviors.

(r) Drug & Alcohol Abuse Policy (s) Drug Testing Policy

Article VIII. Employee Agreement & Arbitration