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Media market


A media market, broadcast market, media region, designated market area, DMA or simply market is a region where the population can receive  types of media including newspapers and Internet content. They can coincide with metropolitan areas, though rural regions with few significant population centers can also be designated as markets. Conversely, very large metropolitan areas can sometimes be subdivided into multiple segments. Market regions may overlap, meaning that people residing on the edge of one media market may be able to receive content from other nearby markets as well.

Map Book For Full-Service Digital Television Stations Having Significant Changes in Coverage

The FCC has issued a report showing the coverage maps for all full-service TV facilities, including 1,749 stations that have both an analog and DTV facility and 69 stations having only DTV facilities. The maps show each station's digital TV coverage as compared to its analog TV coverage (except for the 69 DTV-only stations) within each Nielsen Designated Market Area. This second report contains maps and other information for the 319 stations where more than two percent of the population covered by their analog service will not be covered by their digital service.


Coverage Maps for All Designated Market Areas

 

       

     

 

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U.S.A. DMA MAP

Designates all 210 Markets in the United States, detailing each county and state for Single Unit and Area Franchise Development Sales. The DMA system is a nationally accepted standard by all Media. The DMA map is an excellent method of awarding territories to area developers and multi-unit Franchisee's.

 

USA by DMA Map for Frandocs Franchising

  • 1 New York 7,493,530 20,093,347 2.68

  • 2 Los Angeles 5,659,170 17,036,504 3.01

  • 3 Chicago 3,501,010 9,381,467 2.68

  • 4 Philadelphia 2,955,190 7,444,967 2.52

  • 5 Dallas-Ft. Worth 2,544,410 6,786,334 2.67

  • 6 San Francisco-Oak-San Jose 2,503,400 6,718,840 2.68

  • 7 Atlanta 2,387,520 6,316,859 2.65

  • 8 Boston (Manchester) 2,410,180 5,983,812 2.48

  • 9 Washington, DC (Hagerstown) 2,335,040 5,935,943 2.54

  • 10 Houston 2,123,460 5,883,467 2.77

  • 11 Phoenix (Prescott) 1,873,930 4,982,357 2.66

  • 12 Detroit 1,890,220 4,757,983 2.52

  • 13 Seattle-Tacoma 1,833,990 4,492,765 2.45

  • 14 Minneapolis-St. Paul 1,732,050 4,283,492 2.47

  • 15 Tampa-St. Pete (Sarasota) 1,805,810 4,177,920 2.31

  • 16 Miami-Ft. Lauderdale 1,538,090 4,104,449 2.67

  • 17 Denver 1,539,380 3,839,416 2.49

  • 18 Sacramento-Stockton-Modesto 1,404,580 3,837,728 2.73

  • 19 Cleveland-Akron (Canton) 1,520,750 3,668,743 2.41

  • 20 Orlando-Daytona Bch-Melbourne 1,455,620 3,561,548 2.45

  • 21 St. Louis 1,249,450 3,048,858 2.44

  • 22 Portland, OR 1,188,770 2,994,368 2.52

  • 23 San Diego 1,073,390 2,889,035 2.69

  • 24 Charlotte 1,147,910 2,828,148 2.46

  • 25 Salt Lake City 944,060 2,826,515 2.99

  • 26 Raleigh-Durham (Fayetville) 1,107,820 2,726,148 2.46

  • 27 Baltimore 1,093,170 2,720,118 2.49

  • 28 Indianapolis 1,119,760 2,704,483 2.42

  • 29 Pittsburgh 1,154,950 2,663,615 2.31

  • 30 Nashville 1,019,010 2,483,920 2.44

  • 31 Hartford & New Haven 1,010,630 2,472,114 2.45

  • 32 Kansas City 941,360 2,298,002 2.44

  • 33 Cincinnati 918,670 2,261,716 2.46

  • 34 San Antonio 830,000 2,259,437 2.72

  • 35 Milwaukee 901,790 2,183,639 2.42

  • 36 Columbus, OH 904,030 2,178,783 2.41

  • 37 Greenvll-Spart-Ashevll-And 865,810 2,039,502 2.36

  • 38 Las Vegas 721,780 1,889,396 2.62

  • 39 Grand Rapids-Kalmzoo-B.Crk 740,430 1,878,788 2.54

  • 40 Harrisburg-Lncstr-Leb-York 743,420 1,820,476 2.45

  • 41 West Palm Beach-Ft. Pierce 776,080 1,820,181 2.35

  • 42 Fresno-Visalia 579,180 1,817,626 3.14

  • 43 Birmingham (Ann and Tusc) 742,140 1,764,377 2.38

  • 44 Norfolk-Portsmth-Newpt Nws 709,880 1,761,530 2.48

  • 45 Albuquerque-Santa Fe 694,040 1,746,794 2.52

  • 46 Austin 678,730 1,743,018 2.57

  • 47 Memphis 667,660 1,675,981 2.51

  • 48 Jacksonville 679,120 1,673,528 2.46

  • 49 Oklahoma City 694,030 1,662,429 2.40

  • 50 Greensboro-H.Point-W.Salem 691,380 1,644,404 2.38

  • 51 New Orleans 633,930 1,613,446 2.55

  • 52 Louisville 668,310 1,595,863 2.39

  • 53 Providence-New Bedford 619,610 1,512,733 2.44

  • 54 Buffalo 633,220 1,493,990 2.36

  • 55 Wilkes Barre-Scranton 593,480 1,401,126 2.36

  • 56 Little Rock-Pine Bluff 564,490 1,345,718 2.38

  • 57 Richmond-Petersburg 553,950 1,334,922 2.41

  • 58 Mobile-Pensacola (Ft Walt) 534,730 1,303,860 2.44

  • 59 Albany-Schenectady-Troy 554,070 1,293,543 2.33

  • 60 Tulsa 528,070 1,285,676 2.43

  • 61 Knoxville 552,380 1,279,507 2.32

  • 62 Honolulu 433,240 1,214,966 2.80

  • 63 Lexington 506,340 1,179,226 2.33

  • 64 Harlingen-Wslco-Brnsvl-McA 354,150 1,174,745 3.32

  • 65 Charleston-Huntington 501,530 1,159,311 2.31

  • 66 Ft. Myers-Naples 500,110 1,158,634 2.32

  • 67 Tucson (Sierra Vista) 465,100 1,142,859 2.46

  • 68 Dayton 482,590 1,141,851 2.37

  • 69 Wichita-Hutchinson Plus 452,710 1,118,832 2.47

  • 70 Flint-Saginaw-Bay City 458,020 1,112,972 2.43

  • 71 Green Bay-Appleton 443,420 1,061,393 2.39

  • 72 Roanoke-Lynchburg 461,220 1,047,250 2.27

  • 73 Spokane 419,350 1,030,644 2.46

  • 74 Des Moines-Ames 432,310 1,029,792 2.38

  • 75 Toledo 423,100 1,011,149 2.39

  • 76 Omaha 410,350 1,006,693 2.45

  • 77 Springfield, MO 422,740 996,681 2.36

  • 78 Rochester, NY 392,190 956,197 2.44

  • 79 Columbia, SC 398,620 953,628 2.39

  • 80 Shreveport 386,180 944,670 2.45

  • 81 Portland-Auburn 408,120 942,908 2.31

  • 82 Huntsville-Decatur (Flor) 390,900 937,374 2.40

  • 83 Syracuse 385,440 924,612 2.40

  • 84 El Paso (Las Cruces) 310,760 920,462 2.96

  • 85 Paducah-Cape Girard-Harsbg 399,690 920,364 2.30

  • 86 Madison 377,260 898,029 2.38

  • 87 Champaign&Sprngfld-Decatur 384,620 891,287 2.32

  • 88 Chattanooga 365,400 882,965 2.42

  • 89 Waco-Temple-Bryan 339,570 875,399 2.58

  • 90 Jackson, MS 336,520 852,742 2.53

  • 91 South Bend-Elkhart 336,130 847,845 2.52

  • 92 Colorado Springs-Pueblo 334,710 841,679 2.51

  • 93 Baton Rouge 326,890 829,632 2.54

  • 94 Cedar Rapids-Wtrlo-IWC&Dub 346,030 817,513 2.36

  • 95 Savannah 322,030 796,706 2.47

  • 96 Burlington-Plattsburgh 330,650 781,562 2.36

  • 97 Tri-Cities, TN-VA 334,620 754,714 2.26

  • 98 Charleston, SC 311,190 752,498 2.42

  • 99 Ft. Smith-Fay-Sprngdl-Rgrs 298,330 748,681 2.51

  • 100 Davenport-R.Island-Moline 308,910 732,776 2.37

  • 101 Myrtle Beach-Florence 287,400 692,140 2.41

  • 102 Johnstown-Altoona-St Colge 294,350 691,946 2.35

  • 103 Bakersfield 222,910 687,499 3.08

  • 104 Evansville 291,830 686,227 2.35

  • 105 Greenville-N.Bern-Washngtn 290,280 685,580 2.36

  • 106 Boise 262,800 683,173 2.60

  • 107 Reno 270,500 682,259 2.52

  • 108 Ft. Wayne 273,860 680,456 2.48

  • 109 Monterey-Salinas 227,390 671,462 2.95

  • 110 Tallahassee-Thomasville 280,710 670,859 2.39

  • 111 Tyler-Longview(Lfkn&Ncgd) 267,890 670,624 2.50

  • 112 Lincoln & Hastings-Krny 281,590 669,431 2.38

  • 113 Springfield-Holyoke 262,960 636,767 2.42

  • 114 Augusta-Aiken 255,950 633,995 2.48

  • 115 Youngstown 266,560 631,884 2.37

  • 116 SantaBarbra-SanMar-SanLuOb 241,370 628,261 2.60

  • 117 Sioux Falls(Mitchell) 261,100 627,405 2.40

  • 118 Lansing 253,690 614,513 2.42

  • 119 Yakima-Pasco-Rchlnd-Knnwck 219,510 608,628 2.77

  • 120 Macon 239,330 592,990 2.48

  • 121 Peoria-Bloomington 247,830 592,396 2.39

  • 122 Lafayette, LA 230,180 583,879 2.54

  • 123 Montgomery-Selma 244,750 583,560 2.38

  • 124 Traverse City-Cadillac 245,000 575,551 2.35

  • 125 Eugene 241,730 571,374 2.36

  • 126 Fargo-Valley City 240,330 552,627 2.30

  • 127 Corpus Christi 199,560 531,265 2.66

  • 128 La Crosse-Eau Claire 214,820 517,291 2.41

  • 129 Columbus, GA (Opelika, AL) 213,880 513,789 2.40

  • 130 Chico-Redding 197,970 492,314 2.49

  • 131 Amarillo 192,490 487,953 2.53

  • 132 Rockford 189,160 477,508 2.52

  • 133 Columbus-Tupelo-West Point-Houston 189,460 461,767 2.44

  • 134 Palm Springs 161,110 442,564 2.75

  • 135 Wausau-Rhinelander 184,720 435,949 2.36

  • 136 Monroe-El Dorado 177,200 434,154 2.45

  • 137 Topeka 180,090 428,909 2.38

  • 138 Wilmington 189,950 426,440 2.25

  • 139 Columbia-Jefferson City 178,810 421,475 2.36

  • 140 Beaumont-Port Arthur 167,330 417,477 2.49

  • 141 Medford-Klamath Falls 172,900 409,760 2.37

  • 142 Anchorage 151,470 398,399 2.63

  • 143 Albany, GA 156,890 396,869 2.53

  • 144 Lubbock 158,360 395,757 2.50

  • 145 Duluth-Superior 174,360 391,580 2.25

  • 146 Sioux City 154,810 380,636 2.46

  • 147 Joplin-Pittsburg 155,670 380,508 2.44

  • 148 Erie 156,520 379,235 2.42

  • 149 Salisbury 158,340 372,840 2.35

  • 150 Wichita Falls & Lawton 154,450 372,511 2.41

  • 151 Odessa-Midland 143,710 371,483 2.58

  • 152 Rochestr-Mason City-Austin 144,300 345,206 2.39

  • 153 Terre Haute 145,550 345,152 2.37

  • 154 Idaho Fals-Pocatllo (Jcksn) 126,880 344,784 2.72

  • 155 Yuma-El Centro 118,300 344,589 2.91

  • 156 Panama City 147,440 336,966 2.29

  • 157 Bangor 144,230 324,162 2.25

  • 158 Binghamton 137,240 321,005 2.34

  • 159 Minot-Bismarck-Dickinson 136,540 319,584 2.34

  • 160 Bluefield-Beckley-Oak Hill 142,570 319,438 2.24

  • 161 Sherman-Ada 127,990 311,399 2.43

  • 162 Biloxi-Gulfport 122,740 310,586 2.53

  • 163 Wheeling-Steubenville 133,110 300,927 2.26

  • 164 Gainesville 128,400 299,216 2.33

  • 165 Abilene-Sweetwater 116,190 278,124 2.39

  • 166 Hattiesburg-Laurel 111,610 277,684 2.49

  • 167 Missoula 111,940 271,111 2.42

  • 168 Billings 107,420 254,919 2.37

  • 169 Clarksburg-Weston 110,050 253,138 2.30

  • 170 Utica 104,890 245,955 2.34

  • 171 Laredo 69,790 245,091 3.51

  • 172 Quincy-Hannibal-Keokuk 102,710 240,906 2.35

  • 173 Dothan 101,840 240,693 2.36

  • 174 Rapid City 98,240 237,016 2.41

  • 175 Lake Charles 95,900 236,850 2.47

  • 176 Jackson, TN 98,250 231,098 2.3

  • 177 Elmira (Corning) 95,790 228,922 2.39

  • 178 Watertown 93,970 228,574 2.43

  • 179 Harrisonburg 93,400 225,439 2.41

  • 180 Alexandria, LA 90,740 220,940 2.43

  • 181 Marquette 88,490 199,649 2.26

  • 182 Jonesboro 82,300 194,759 2.37

  • 183 Bowling Green 81,650 192,996 2.36

  • 184 Greenwood-Greenville 70,350 184,317 2.62

  • 185 Grand Junction-Montrose 75,030 181,144 2.41

  • 186 Charlottesville 75,920 178,616 2.35

  • 187 Lima 71,380 175,473 2.46

  • 188 Meridian 72,180 172,585 2.39

  • 189 Twin Falls 64,740 168,893 2.61

  • 190 Bend, OR 66,980 162,752 2.43

  • 191 Lafayette, IN 66,180 157,328 2.38

  • 192 Great Falls 65,000 157,031 2.42

  • 193 Butte-Bozeman 66,260 156,772 2.37

  • 194 Parkersburg 64,060 147,630 2.30

  • 195 Eureka 61,090 144,451 2.36

  • 196 Casper-Riverton 55,620 132,030 2.37

  • 197 San Angelo 54,580 131,480 2.41

  • 198 Cheyenne-Scottsbluff 54,710 128,708 2.35

  • 199 Mankato 52,230 123,540 2.37

  • 200 Ottumwa-Kirksville 51,370 119,781 2.33

  • 201 St. Joseph 48,440 115,741 2.39

  • 202 Fairbanks 36,250 94,233 2.60

  • 203 Victoria 31,560 83,209 2.64

  • 204 Zanesville 32,350 80,755 2.50

  • 205 Presque Isle 31,070 68,151 2.19

  • 206 Juneau 25,340 63,755 2.52

  • 207 Helena 27,630 63,546 2.30

  • 208 Alpena 17,420 39,391 2.26

  • 209 North Platte 15,350 35,356 2.30

  • 210 Glendive 3,940 8,727 2.21

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  • NSI Total U.S. 114,866,380 291,962,687 2.54
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  • Source: The Nielsen Company; Universe Estimates-January 1, 2010
     

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           Canadian DMA's

     Canadian DMA Map on Frandocs Franchise your Business

    1.Toronto/Hamilton/Niagara Falls, ON
    2.Montreal/Laval, QC
    3.Vancouver-Victoria, BC
    4.Ottawa, ON/Gatineau, QC
    5.Edmonton, AB
    6.Calgary/Lethbridge, AB
    7.Quebec City/Levis, QC
    8.Winnipeg/Brandon, MB
    9.Kitchener-Waterloo/Cambridge/Guelph, ON
    10.London/Woodstock/Wingham, ON
    11.Halifax/Dartmouth, NS
    12.St. John/Fredericton/Moncton, NB
    13.Windsor, ON
    14.Sherbrooke, QC
    15.Kelowna/Okanagan Valley/Kamloops, BC
    16.Sudbury-Timmins-North Bay, ON
    17.St. John's/Corner Brook, NL
    18.Barrie/Orillia, ON
    19.Saskatoon, SK
    20.Trois-Rivières/Shawinigan, QC
    21.Regina/Moose Jaw, SK
    22.Saguenay, QC
    23.Kingston, ON
    24.Peterborough/Belleville/Trenton, ON
    25.Rimouski/Matane/Sept-Îles/Gaspé/Percé, QC/Campbellton/Bathurst, NB
    26.Sydney/Glace Bay, NS
    27.Red Deer, AB
    28.Charlottetown, PEI
    29.Rivière-du-Loup, QC
    30.Thunder Bay, ON
    31.Rouyn-Noranda/Val-d'Or, QC
    32.Chaleur Bay/Carleton, QC
    33.Yorkton, SK
    34.Prince Albert, SK
    35.Terrace/Kitimat/Prince Rupert, BC
    36.Pembroke/Petawawa, ON
    37.Sault Sainte Marie, ON
    38.Prince George, BC
    39.Medicine Hat, AB
    40.Lloydminster (AB/SK)
    41.Dawson Creek, BC
    42.Swift Current, SK
    43.Kenora, ON

     

     

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